Speaker: Dominique Raccah, Sourcebooks

Five years ago, Dominique Raccah—CEO and publisher of Sourcebooks—started to visualize what the future of poetry might look like if you could create a website that brought poets and readers together in a broader way. Since then, Sourcebooks has been creating and developing PoetrySpeaks.com, which went live on November 4, 2009. The mission behind PoetrySpeaks.com is to create a place where people can discover and experience a poem that touches, moves or inspires them and to make the experience visceral. In just three short months, hundreds of published poets and passionate poetry lovers joined the site to share their work. Dominique Raccah’s presentation will feature a behind-the-scenes look at the launch of PoetrySpeaks.com, describe the product and marketing experiments, and share upcoming events and enhancements to the site.

 
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Dominique Raccah 
Sourcebooks, Inc.

Dominique Raccah is the publisher of Sourcebooks, the company she founded in 1987. From that small start, Raccah has directed a continuously growing entrepreneurial creative organization that morphed into a general trade house which happily produces everything from bestsellers in fiction, children’s books and poetry, to number one titles in both baby names and college guides, eleven New York Times Bestsellers and more than twenty national bestsellers... Read More