Roger Cooper
Vanguard Press/The Perseus Books Group

Roger Cooper started in book publishing as a clerk typist at Pyramid Books in 1968. He was editor and then Executive Editor at Bantam from 1971 to 1979; Editor in Chief of Berkley Books from 1979 to 1982; Publisher of Berkley Books from 1982 to 1993; VP and Publisher of the Mass Market Division of St. Martins Press from 1993 to 1995; Senior VP and Editorial Director of Bertelsmann's 14 Doubleday Direct Book Clubs from 1995 to 2001; Consultant to Warner Books/Larry Kirshbaum on the iPublish initiative from 2001 to 2003; Executive VP, Editor in Chief, ibooks, working with Byron Preiss, from 2003 to 2006. He is currently Vice President and Publisher of Vanguard Press/The Perseus Books Group.


Back-Loaded Book Deals: No (and Low) Advance Contracts, Profit-Sharing and Other Innovative Business Models

Roger Cooper, running Vanguard inside of Perseus, and Bob Miller, running HarperStudio inside HarperCollins, are veteran publishers who have invented new business models inside major houses, sharing risk and reward with authors in a different way than publishers have done traditionally. They will discuss their new models... Read More